When baby boomers and Gen X were seeking their first jobs, success was directly proportional to who you knew. Whether it was access to a great Rolodex, personal connections, or just the “good old boys” network, an in-person connection built on preexisting social capital was paramount to a seamless college to career transition.
Not so much today—digitally-native Gen Z has more confidence building relationships and creating professional networks online, and from scratch, compared to their parents’ generation. Early-career job seekers are architecting relationships in novel ways, accelerating the pace and scale in which they grow their networks and advance their careers. And for many, the shift to new models of building connections online is far more equitable than in the past, suggesting a democratization of social capital for a new demographic of college graduates.
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