Work Like a B Corp: Genuine Corporate Social Responsibility Strategies to Try Now – Medium

Written by Sofia Raimondi

our company seems to have it all — in-demand products or services, a workforce that feels like family, inspiring leadership, and plans for sustainable growth in the years to come.

And yet energy feels low. Employee engagement has waned. Leads are going cold. Inbound job applications are a trickle rather than a stream. Something is missing.

If that “something” missing is a higher purpose, then it’s time to take action. What your company needs is a framework to start using business as a force for good; it’s time to focus on corporate social responsibility (CSR), stat.

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By Valerie Lam
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