Written by: Paulenna Reid
In February 2020, Julia Paige stepped into a new role as the Global Director of Social Impact at Uber. She did not imagine then that she would be leading the company’s response to a global pandemic. But just one month later, when the news of the coronavirus outbreak broke, Paige had her hands full.
Thankfully for Paige, she thrives under challenge. Early in her career, she worked in California’s Office of the Governor as the Executive Director of First Lady Maria Shriver’s Women Conference. She also acted as a trusted advisor on communications, special projects, and legislations. For the 10 years prior to joining Uber, she worked at Google, running social impact for YouTube and overseeing the launch of the platform’s Impact Ads and donation product. She also brought powerful storytelling—which she describes as the driver of social impact—to YouTube’s non-profit initiatives. All of it was exciting uncharted territory for Paige.
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