Kroger Dials Back Overhaul as Sales Sputter -WSJ

The biggest U.S. supermarket chain is planning to refurbish stores at a slower pace so that it can keep more stores fully operational. Kroger laid off nearly 1,000 managers and other employees last month to cut costs. A new marketing campaign and some operational changes are meant to put the focus back on driving up sales of the groceries that generate about 75% of its sales.

 

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