Marshalls opens online store with interactive web, mobile features – FOX News

Written by Ann Schmidt

Marshalls unveiled its new online store Tuesday, announcing the launch in a press release and on Twitter.

“Best. News. Ever! Shop Marshalls online and save on (even more) surprises.” the discount retailer tweeted Tuesday.

Marshalls is the third subsidiary owned by TJX Companies to open an online store. TJ Maxx and discounted outdoor retailer Sierra, both have shopping sites already. Meanwhile, HomeGoods and HomeSense have websites, but those sites don’t have shopping platforms.

According to Tuesday’s press release, will have the same categories that customers see in-store, but the website will have its own blend of merchandise. The release said the store will also offer shoppers new features including curated shops, inspiration from influencers and a mobile “Swipe to Shop” feature, where customers can swipe through merchandise they want to buy or save for later.

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